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ABOUT ME

PERSONAL DETAILS

How did I get onto the rollercoaster of being an Entrepreneur?

In 1994 I was coming up to the end of a Degree in International Marketing at what was then Athlone Regional Technical College and is now Athlone Institute of Technology (AIT). It was a four-year degree and I loved it. I was incredibly lucky in picking a course I loved, because I went in knowing nothing about it! Our family business was engineering (electroplating to be exact) and the late 80’s in Ireland if there was a family business you went into it. Mainly because there were no other jobs in Ireland at the time.

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Strategy

Do or do not, there is no try

Start Ups

Getting from the idea to market. It's not as easy as many people think!

Scale Ups

Once you get your idea to market, now you have to grow

Marketing

Social Media is not marketing. Having a Facebook page is not a marketing strategy

Networking

The key here is quality, not quantity

Blog

Start Up/Scale Up strategies, some marketing and comments on things that annoy me in business

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Some

6784

Random

2239

Spinning

434

Numbers!

Latest Posts From Our Blog

You may be a skillful, effective employer but if you don’t trust your personnel and the opposite, then the chances of improving and expanding the business

What is Success?
31 August, 2020

What is Success?

Over the last few weeks, several events and discussions got me thinking of the nature of success. Wh

Critique Of My Own Pitch
05 February, 2020

Critique Of My Own Pitch

As the CEO of a start-up you spend a lot of time pitching your company. You pitch it for sales, you

Is your business ‘Investment Ready?’
24 January, 2020

Is your business ‘Investment Ready?’

Start Up So, you have a great idea for a business. It’s going to be global! Be

Ningbao 3M Car Interior Light Strip 12V LED Cold Lights Flexible Neon EL Wire Auto Lights Strip Line Interior Decoration Strips Lamp

motocross XWXBB Casque de moto cross et enduro-casque MX et D.O.T certifié Road Race Cross Country Tournament Iron Man Casque Rouge/blanc.  rouge/red Jante bord Jantes aluminium Protection Profil Autocollant Bandes Protection Bande Étui en plastique bande Protection plastique pour la protection de la jante  8 mm x 8 m  &nb  sarachen , ILMFD010 collecteur dadmission pour Jianshe, Suspension arrière Universelle damortisseur dair de Moto de 12.5320mm pour Le Quad de Quad de Scooter de Yama-HA,Red CPDZ Amortisseur de Moto, MagiDeal Paire 120db Escargot Klaxon à Air Haute Parleur Double Tonalité Moto Camion Voiture Vélo 12v. Qiilu en alliage daluminium 28 mm 1 1/20,3 cm Poignée de guidon pour moto Fat Pinces de fixation de barre de Riser, Briggs & Stratton 395537 Brosse de démarrage moteur avec brosses 12 V. fenêtre commutateur Bouton gauche ou droite pilote contrôle OEM 3b0959855b01 C 3b0959855b. FASHLADY Porte Voiture métal Porte-clés Porte-Porte-clés pour Honda Accord Type R Typer Civic CRV Ville Hrv Jazz Styling Accessoires, 1 paire de Manchons D’embrayage en Caoutchouc pour Pédale de Frein pour 1007 207 208 301 C3 C4 C5 C6 C8 Caoutchouc D’embrayage. Couvercle de la lumière arrière 4pcs style fibre de grain de carbone noir arrière couvercle de la lampe arrière feu arrière pare-chocs garniture cadre. FIAT TIPO Gris Housses Housse de siège Housses professionnel. Ixon paire de gants RS Tempo air noir rouge Taille XXXL, CUIR DESTOCK Sac à Main femme en cuir tressé Modèle Mandalay nouvelle collection, 2005 jcc318b jollify carbone Carbone Compteur Façade Cover pour Yamaha FZS 1000 FAZER rn06 2001, Givi sac st602  bride bf24. AA Car Essentials Couverture de voyage en laine polaire, Greatland JL46ZA0113 Cable de Frein Moteur et Traction, YSMOTO Protège-réservoir de Carburant pour Moto Kawasaki ZX10R 2006-2010 06-10.STEIGNER Corde en Fibre de Verre SKD02-6 1 m 6 mm Scellant Gris Foncé Résistante à la Température jusquà 550 ° C. Swf 119745 vsioflex Aftermarket dessuie-glace. 5902538546362 Excellente qualité Ajustage Parfait Inodore Mossa Tapis de Coffre, lzndeal 10 pièces/Set Disque Diamant Disque de Coupe diamantée de 35mm pour Outil Rotatif Cut Off Blade Wheels Disc Kits, Ixon Gants Moto IXON Pro Indy Anthracite/Jaune Vif, 2 Roues Pneus T-Rocket 1/8 Truggy Soft Louise LT3250SB. MT-07 Moto Alliage daluminium Radiateur Grille Garde pour Yamaha MT07 MT 07 FZ-07 2013-2017 MT-07 Moto Cage 2015-2017.

Ningbao 3M Car Interior Light Strip 12V LED Cold Lights Flexible Neon EL Wire Auto Lights Strip Line Interior Decoration Strips Lamp

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Ningbao 3M Car Interior Light Strip 12V LED Cold Lights Flexible Neon EL Wire Auto Lights Strip Line Interior Decoration Strips Lamp: High-tech.